MasterClass
The premium education platform for learning, with a roster full of the world's best instructors spanning all categories. Alex has done a ton of work both on the growth and consumer side for multiple MasterClass products and innovation projects.
With 10+ years experience, Alex can rapidly produce tons of variations for a given UI/UX task. In this example, the team was planning to pluck 1 question from the user onboarding to inject it into the homepage hero. The sheer quantity of options gave the team more than enough to make a calculated decision on the fly.